Your swimwear is not just a piece of clothing; it's a statement of style and confidence. It reflects your personality and unique taste. At Aka Rouge, we understand the significance of swimwear as a fashion statement and a reflection of individuality. That's why we want to help you keep your swimwear in pristine condition so you can make a splash with confidence season after season.


The Importance of Swimwear Care: Swimwear faces some of the harshest conditions—sun exposure, chlorine, and saltwater—all of which can lead to fading, stretching, and damage. At Aka Rouge, we believe in the longevity and quality of our swimwear. Proper care is not just about preserving the look but also extending the life of your swimwear.


Tips for Caring for Your Swimwear:

1. Rinse Immediately: After every swim, rinse your swimwear in cold, fresh water to remove salt and chlorine. This simple step can prevent chemicals from breaking down the fabric and colors.

2. Hand Wash: Washing swimwear by hand with a mild detergent is the gentlest way to clean it. Avoid using harsh chemicals that can damage the fabric and vibrant prints.

3. Avoid Wringing: Instead of wringing out your swimwear, gently press out excess water. Wringing can cause stretching and misshaping of the fabric.

4. Dry Flat: Lay your swimwear flat to air dry. Avoid exposing it to direct sunlight, as this can lead to color fading. Hanging your swimwear by the straps can cause stretching.


5. Rotate Your Swimwear: Give your swimwear a break. Avoid wearing the same swimsuit multiple days in a row to allow it to recover its shape.

6. Watch for Rough Surfaces: Be cautious when sitting or lying on rough surfaces, like pool edges, as they can snag the delicate fabric of your swimwear.

7. Use a Mesh Bag: When packing swimwear for a trip, use a mesh bag to protect it from friction and potential damage during transit.


Why is it so crucial to care for your swimwear? Imagine your favorite beach outfit: the dress that makes you feel radiant under the sun, the bikini that elegantly accentuates your figure, or the shorts and shirt set that makes you feel confident and beautiful.

These garments are designed to face challenging conditions. The scorching sun, pool chlorine, and salty ocean water can be tough on any fabric. If we don't properly care for our swimwear, we can watch those vibrant colors fade, the elasticity weaken, and that special piece we love so much begin to lose its charm.


In the world of fashion, your swimwear is a canvas of your unique style and a statement of your confidence. By following these expert tips, you can ensure that your swimwear remains as vibrant and stylish as the day you first wore it.

Proper care is not just about maintaining the appearance but also extending the lifespan of your swimwear.


Back to blog